Retire with clarity,
confidence, and
peace of mind.
Guardian Financial is an independent, fee-based wealth management firm. As a fiduciary, we are legally and ethically bound to put your interests ahead of our own — every single time.
Your financial needs are complex.
Is your plan?
Every recommendation we make is weighed against the full picture of your financial life — not just one account or one product.
Income Planning
Social Security maximization, pensions, annuities, RMDs and an income sequencing strategy to fund the retirement you envision.
Investment Planning
Asset allocation, risk tolerance analysis, diversification and rebalancing — portfolios aligned to your goals and your risk.
Tax Planning
Roth conversions, tax-efficient withdrawals, bracket management and QCDs — coordinated directly with your CPA.
Health Care Planning
Long-term care, disability and life insurance — planning for the health-related costs most retirement plans overlook.
Estate Planning
Wills, trusts, beneficiary and heir planning, charitable giving and business succession — a plan for the people you love.
Not all advisors
are the same.
A fiduciary is legally required to act in your best interest at all times. A non-fiduciary is held to a lower “suitability” standard — a recommendation only has to be suitable, even when a better or lower-cost option exists elsewhere.
When you sit down with us, you'll know exactly who we work for: you.
Three steps, no obligation.
Discover
We start with a conversation — your goals, your concerns, and what retirement should actually look like for you.
Design
We build a coordinated plan across income, investments, taxes, health care and estate — tailored to your situation.
Deliver
We implement the plan and meet regularly to review, adjust, and keep you on track through every season of life.
The people behind your plan
Two dedicated professionals, one shared mission: guiding you confidently toward the retirement you've worked for.
Tony Hansmann
PresidentAfter witnessing a family member's retirement devastated by dishonesty and poor planning from a trusted advisor, Tony was inspired to pursue a career in financial services — a pivotal experience that still drives him today. As Guardian Financial's Investment Adviser Representative and owner, Tony specializes in comprehensive tax-efficient planning strategies, advanced estate and legacy planning, and wealth preservation for high-net-worth families. He works closely with clients to structure portfolios and strategies designed around minimizing tax exposure across income, investment, and estate transitions — helping ensure that what clients have built is protected and passed on with intention. For Tony, financial planning isn't just about growing wealth; it's about safeguarding a family's legacy from the very risks that shaped his own path into this industry.
Brady Hansmann
AssociateBrady is a licensed insurance professional at Guardian Financial, where he helps clients plan for their financial futures and serves as a trusted resource for insurance guidance. He also assists with market and portfolio-related research under the supervision of Tony Hansmann, the firm's Investment Adviser Representative and owner. Outside the office, he's excited to put his flying expertise toward Angel Flight, which provides free air transport for people needing medical care.
We fly to meet
our clients.
Tony and Brady are both licensed pilots. When a client lives two states away, we don't schedule a video call — we file a flight plan. Home based in Northwest Arkansas (KVBT), serving families coast to coast.
Gold states = clients we serve
Educating our clients
& community
Tony believes an educated client makes better decisions. Rather than jargon or sales pitches, his books walk readers step by step through the strategies the IRS itself allows — in plain English, without the hype.
Explore the books
The Ten Tax Commandments
Discover the IRS-approved way to enjoy a tax-efficient retirement.
This book is a marketing publication for Guardian Financial, Inc.
The Truth About Annuities
The simple survivor's guide to understanding annuities.
This book is a marketing publication for Guardian Financial, Inc.
7 Paths to Maximizing Your Social Security
What you need to know to plan for retirement.
This book is a marketing publication for Guardian Financial, Inc.
Trusted financial
insight, on air.
Tony is a go-to voice for local news stations looking to help viewers make sense of the headlines affecting their money — from sequence-of-returns risk to the two-bucket retirement strategy.
Financial education, every week.
Market updates, retirement strategies, and straight talk on the headlines affecting your money — plus a new 60-second video every single day across YouTube Shorts, Instagram, Facebook, X and TikTok.
Let's find out where a coordinated plan can help.
Income · Investments · Tax · Health Care · Estate Planning
1401 SE Walton Blvd., Suite 201Bentonville, AR 72712
The firm is a registered investment adviser with the state of Arkansas and Missouri, and may only transact business with residents of those states, or residents of other states where otherwise legally permitted subject to exemption or exclusion from registration requirements. Registration with the United States Securities and Exchange Commission or any state securities authority does not imply a certain level of skill or training.
Full Disclosure
Advisory services are offered by Guardian Financial, Inc., a Registered Investment Advisor in the state of Arkansas. Insurance products and services are offered through Guardian Financial Advisors and Associates, LLC, an affiliated company.
The firm is a registered investment adviser with the state of Arkansas and Missouri, and may only transact business with residents of those states, or residents of other states where otherwise legally permitted subject to exemption or exclusion from registration requirements. Registration with the United States Securities and Exchange Commission or any state securities authority does not imply a certain level of skill or training.
Investing involves risk, including the potential loss of principal. No investment strategy can guarantee a profit or protect against loss in periods of declining values. None of the information contained on this website shall constitute an offer to sell or solicit any offer to buy a security or any insurance product. Neither the firm nor its agents or representatives may give tax or legal advice. Individuals should consult with a qualified professional for guidance before making any purchasing decisions.
Any references to protection benefits, safety, security, steady and reliable income, or lifetime income on this website refer only to fixed insurance products. They do not refer, in any way, to securities or investment advisory products. Annuity guarantees are backed by the financial strength and claims-paying ability of the issuing insurance company. Annuities are insurance products that may be subject to fees, surrender charges and holding periods which vary by insurance company. Annuities are not FDIC insured.
The information and opinions contained in any of the material requested from this website are provided by third parties and have been obtained from sources believed to be reliable, but accuracy and completeness cannot be guaranteed. They are given for informational purposes only and are not a solicitation to buy or sell any of the products mentioned. The information is not intended to be used as the sole basis for financial decisions, nor should it be construed as advice designed to meet the particular needs of an individual's situation.
20 Must-Answer Questions
On Your Journey to Financial SuccessBe honest with yourself — your answers reveal exactly where a coordinated plan can help.